Rule 5 Intro brochure

RuleFive branding proposal v2

Rule 5 is a consultancy firm, built around the tenacity of ‘rule 5’ from the Velominati cycling rules – which is all about being tough and overcoming obstacles. The client was looking for something punchy and professional that bought cycling and short term change management together.

The brochure concept was to introduce new clients to the rule 5 ethos, and to leave behind at new firms when pitching for business.

RuleFive Ident

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